KEEP OUR PLANET RUNNING
KEEP OUR PLANET RUNNING is a campaign to get 40,075 people running (one for every km around our planet) to raise money for the WWF. I helped out by consulting on the brand identity, designing and coding a microsite for the campaign, and of course running my 1km. Brand identity by @br.a.m who is also a co-founder of the campaign.
The campaign’s brand uses a circle element and various visualisations of the globe as one of its core elements. To add a touch of motion to the site I used three.js to code a 3D rotating globe.
A longer, more detailed website is also in the works. This website will further explain why the campaign is being run and the concept behind it. We also plan to use the JustGiving API to allow people to see past donations and make their own from the campaign site.